Job Description

About the Company:

Chef Thomas Keller   is regarded as a world leader in the culinary profession. The properties and people he inspires are dedicated to setting new restaurant standards in service, cuisine, and employment experience. Our goal is to collaborate with talented professionals and offer opportunities to learn and grow within the profession. We proudly represent The French Laundry, Per Se, Bouchon Bistro, Bouchon Bakery, Ad Hoc, The Surf Club Restaurant, and RO Restaurant & Lounge.

About the Role:

The   Social Media Specialist will be responsible for developing high-quality video and photo content for social media. The ideal candidate is organized, creative and energized by the process of both conceptualizing with the broader team and independently executing projects.

• Assist the Social Media Manager in creating and publishing content across platforms, including Facebook, Instagram, LinkedIn, YouTube, Pinterest, and the TKRG Intranet.
• Maintain brand consistency in voice, style, and messaging across all social media channels.
• Stay informed on emerging social media trends, tools, and best practices to enhance engagement and reach.
• Collaborate with the Branding & Communications team to execute social media strategies aligned with TKRG’s marketing objectives.
• Monitor and engage with followers by responding to comments, messages, and brand mentions in a timely and professional manner.
• Capture real-time on-site photos and videos to showcase the brand’s identity and experiences.
• Create and edit high-quality video content that aligns with brand guidelines and platform specifications.
• Assist in photoshoots and video productions, including behind-the-scenes content and videography.
• Manage and update the social media content calendar to ensure timely and strategic posting.
• Support internal communication efforts by assisting with TKRG intranet posts and management.

• 1-3 years of experience in social media content creation, digital marketing, or a related role.
• Proficiency in social media platforms, management tools, and analytics (e.g., Meta Business Suite, Later, Sprout Social).
• Strong written and visual communication skills with a keen eye for detail.
• Experience in photography, videography, and video editing for social media.
• Knowledge of current social media trends, algorithms, and best practices to drive engagement.
• Ability to manage multiple projects in a fast-paced environment while meeting deadlines.
• Basic graphic design skills (e.g., Canva, Adobe Creative Suite) are a plus.
• Ability to learn and adhere to TKRG brand standards to maintain consistency in content.

Benefits:

Our company culture is founded on mentorship and provides solid opportunities to grow within our profession.   We are proud to offer:

• Company-sponsored medical and dental plans
• Voluntary plans such as vision, life insurance, accident and long-term disability insurance,
• 401K with no waiting periods and the opportunity to receive up to 4.0% of your salary as matching contributions.
• Employee discounts at Chef Thomas Keller's casual properties.

We are an Equal Opportunity Employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other legally protected characteristics.

For more details about Thomas Keller Restaurant Group, part of Thomas Keller, please visit [

*Company contribution depends on your plan selection. Benefit offerings are subject to change over time.  

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