Job Description

Chick-fil-A Cypress Ranch is looking for a passionate and dynamic Social Media Specialist with prior Chick-fil-A experience to join our team. In this role, you will not only manage our social media presence but also play a pivotal role in crafting and sharing our story with the world. At Chick-fil-A, we are more than just a restaurant — we are a part of the fabric of our community. Your job will be to bring our culture to life on social media, telling the story of who we are, what we stand for, and how we serve our guests with excellence every day.

As a Social Media Specialist, you'll be responsible for growing and engaging our online community by creating authentic, compelling content that resonates with our local audience. You'll work to foster an emotional connection with customers, highlighting the values that make Chick-fil-A unique — including hospitality, integrity, and faith-based leadership. By sharing the behind-the-scenes moments, community events, and special stories that define Chick-fil-A Cypress Ranch, you'll build a strong brand presence that draws people in and keeps them coming back for more.

Position Type: Full-Time (Must have open availability)

Starting Pay: Up to $20/hr

Benefits:

• Health, dental and vision benefits available
• 401k with company match
• Access to scholarships up to $2,500 per year
• Discounted meals
• Positive work environment
• Leadership development opportunities

Responsibilities:

• Social Media Strategy: Develop and execute a comprehensive social media (Instagram & Facebook) strategy to promote Chick-fil-A Cypress Ranch's brand and offerings, engaging with the local community and online followers.
• Content Creation: Create compelling and relevant content for social media platforms, including graphics, videos, and written posts, that aligns with our brand voice and messaging.
• Community Engagement: Manage social media interactions, responding to customer inquiries, comments, and messages in a timely and professional manner. Build relationships with followers, customers, and local influencers.
• Campaign Management: Plan and execute social media campaigns to promote special events, new products, and promotions. Track performance and adjust strategies to maximize engagement and conversions.
• Event Promotion: Use social media to advertise in-store family events, promotions, and new menu items. Drive attendance and customer participation through creative posts.
• Social Media Analytics: Track and analyze social media metrics to evaluate the effectiveness of campaigns. Provide regular reports on growth, engagement, and ROI.
• Content Calendar: Maintain a content calendar to ensure regular posting and consistent brand messaging across all platforms.
• Creative Design: Collaborate with the team to design eye-catching graphics and videos for promotions, ensuring all content is aligned with the brand’s image.
• Influencer & Community Outreach: Work with local influencers, businesses, and organizations to promote Chick-fil-A through online partnerships, giveaways, and collaborations.
• Customer Feedback: Monitor customer feedback across social platforms and relay valuable insights to the team to improve overall customer experience and service.
• Promotions & Coupons: Manage and promote online coupon redemptions, ensuring tracking and analysis of promotional effectiveness.
• Operations: Actively participate in daily restaurant operations to support business needs, ensuring smooth and efficient service delivery across all areas.

Required Qualifications:

• One year minimum of operational Chick-fil-A experience 
• Proven experience in social media management or digital marketing, preferably in the restaurant or hospitality industry.
• Excellent verbal and written communication skills with the ability to create engaging content.
• Strong understanding of social media platforms (Facebook, Instagram, Twitter, TikTok, etc.) and best practices.
• Experience with social media analytics tools and ability to measure campaign performance.
• Creative, detail-oriented, and able to work both independently and as part of a team.
• Ability to multitask and manage time effectively in a fast-paced environment.
• Positive, can-do attitude with a passion for hospitality and community engagement.
• Basic graphic design skills (experience with tools such as Canva, Adobe Spark, or Photoshop is a plus).
• High School Diploma or equivalent required; Bachelor’s degree in Marketing, Communications, or related field is preferred.
• Comfortable working flexible hours to accommodate social media needs, including evenings or weekends.

Required Skills:

• Self-driven, results-oriented, and proactive with a passion for social media and content creation.
• Strong strategic thinking and creativity to craft unique campaigns that resonate with the target audience.
• Excellent interpersonal skills and the ability to engage with diverse groups of people both online and offline.
• Ability to work efficiently under pressure while maintaining attention to detail and brand consistency.
• Strong team player with a positive attitude and collaborative approach.

Chick-fil-A Cypress Ranch offers a great opportunity for a Social Media Specialist to thrive in a supportive and fast-paced environment. If you're ready to bring your social media expertise to a fun, dynamic team and make an impact on our business, apply today!

Thank you for your interest in Chick-fil-A Cypress Ranch!

Working at a Chick-fil-A® restaurant is more than a job – it’s an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.

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